This Coaching Business
My story
I didn't see it coming...
You do not need a niche, but...
... a niche is your ticket 🎫 to attracting the right clients.
My niche is your niche and your niche is my niche...
Your niche is the transformation you create for your clients.
Example: I help you figure out their job description outside of a job description.
Another Example: I help you describe your unique value so clearly that you become
irresistable
as a candidate.
How to find your niche
Coach lots of people without worrying about niche.
Pay attention to the characteristics of your favorite clients.
Notice what changed about the client as a result of your coaching. This is the transformation you provide.
Use this transformation to construct your mission statement and embed it in everything you do.
"Everything you do"
Any type of media you create on social networks
When you have 30 seconds with someone at a party or an elevator
Your email signature
Your website content
etc etc etc
Some pricing tips 💰
Packages
are better than
Sessions
are better than
Hourly Rates
Why?
Because you get better results when a client is committed for multiple sessions.
But if you have no idea where to start, go with $100/session.
BUT REMEMBER TO CONNECT IT TO THE TRANSFORMATION
Want more?
I help people figure out how to sell their coaching in non-sleazy ways.
zia@ziahassan.coach